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“Is Backup That Important? Market Trends Data loss and application unavailability can take a significant toll on organizations of all sizes. We live and operate in a datacentric world. Very much like turning on a light switch, we just expect that data will be available when we need it. Just think about
the last time the power went out and how suddenly everything changed. It is the same for data: not much of a concern until it becomes unavailable or corrupted by the latest flavor of ransomware, or the power goes out and “kills” the IT infrastructure that it relies on. Just like the light switch, users and IT professionals have very high service level expectations.”
