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How to design accessible products How to design accessible products To ensure accessibility for consumers with arthritis, learn how to prioritize ease of use when designing products and packaging in this infographic. Almost 20% of the world’s population lives with arthritis, and by 2030, a jump to 41%...
Introduction In today’s competing digital scenario, choosing the right Best Business Advertising Websites can create or break the marketing success. Companies must be present on the right channels to capture the audience’s attention, with more people acting, searching and far more online...
Introduction social media trends in business has evolved from a digital hangout to a powerful business engine. Globally, with more than 5 billion users, affects everything from platform brand and customer assistance to sale, such as LinkedIn, Instagram and Tikok, everything. When we tread in 2025, it...
Introduction In today’s hyper -coupled digital age, online marketing has emerged as a gaming exchange for all sizes of companies. From increasing brand awareness to running sales and engagement, the key benefits of online marketing 2025 are very effective. Whether you are a start -up or a company,...
Introduction In today’s fast-changing B2B marketing landscape, content syndication is a top tool for lead generation, brand reach, and buyer nurturing. However, with rising digital noise and shorter attention spans, businesses need smarter ways to reach the right audience. At Arkentech Publishing, content...
New ad technology platforms, types of ads, methods of tracking, dynamic ad content and advances, such as the IoT, now provide endless opportunities for marketers and advertisers to engage in a cross-channel way. But, all of these new engagement opportunities can be confusing! And if executed poorly,...
If you’re on a B2B revenue team, it’s likely your Marketing and Sales teams are experiencing some angst these days when it comes to understanding how prospects and customers want to interact with your company. On one hand customers seem to want ultra-personalized attention on every channel, and on the...
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Recent Posts
1. What is ABM marketing? In B2B marketing, ABM marketing (account-based marketing) is a strategic approach...
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